Saving sloths the goal of new palm oil logo

Published on: July 19, 2022


BOULDER, COLO. – Natural Habitats has created a “shop smart, save sloths” logo to show how consumers’ product choices affect wildlife. Sloths are a native species of Ecuador where Boulder-based Natural Habitats sources palm oil. The company runs an educational platform called Palm Done Right dedicated to sustainable sourcing.

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Why You Should Get Involved
with Palm Done Right

Palm can be grown for good, bringing benefits to:

  • Our planet, due to palm oil’s land efficiency.
  • Local communities, due to the economic development oil palm production creates.
  • Our market, due to palm oil’s versatility and functionality as an ingredient, lifting product quality and performance.

Together, we can influence change for:

  • Manufacturers that are still using conflict palm oil for their products.
  • Retailers that are still listing products that contain conflict palm oil.
  • Brokers and distributors that are still supplying their customers with products that contain conflict palm oil.
  • Shoppers that have the power to vote with their dollar.

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