Published on: April 29, 2021
Gay Timmons has been in the agricultural business for decades. Twenty-one years ago she founded Oh, Oh Organic, selling organic ingredients—including palm oil—to cosmetic companies in North America.
“The chemical industry is complacent,” says Timmons, a scientist herself.
Many chemists may wish to stick to petroleum-derived ingredients instead of using plant-based sources. Yes, it’s expensive to test something new, to reformulate and use new technologies, but Timmons also believes that creativity is lacking and finding new solutions is important.
Change is on the horizon, though, with more manufacturers demanding clean and green ingredients. Timmons has seen the demand for organic palm oil and other ingredients growing, especially from medium and small-sized businesses with a mission to be earth-friendly.
Finally, some large cosmetics companies, for instance, L’Oréal, have committed to switching to ingredients from renewable plant sources and adopting a green sciences approach to research and innovation.
A strong push toward ingredients from plant-based sources is coming from a new generation of cosmetics brands. Founded upon a clear mission and a set of strong principles, the owners of these brands want to work with plant-based, vegan, and preferably organic ingredients.
More and more, these businesses are built selling products direct to consumers, skipping conventional retail structures. Examples include Kari Gran, au NATURALE, and Uviña Skin, to name but a few. Online retailer Grove Collaborative, focused on the direct sales of clean beauty products, launched their own vegan, plant-based skincare brand, Superbloom, earlier this year.green, organic, palm oil
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