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Palm Done Right calls for transparent labelling with #SayItOnTheWrapper campaign

Published on: May 27, 2020

Palm Done Right (PDR) has launched a new campaign, #SayItOnTheWrapper, to encourage transparent consumer product labelling around palm oil.

palm oil.

Spearheaded by organic palm ingredients supplier, Natural Habitats Group, PDR is a sustainable palm advocacy group which aims to ‘change the conversation’ around palm oil. Its partners include brands such as Nutiva and Donut Farm, as well as a number of retailers.

Growing awareness about adverse effects of palm oil production on the environment, biodiversity and local communities has promoted the use of palm oil-free options among brands and consumers PDR says. However, the organisation argues that the reformulation of products to exclude palm in turn has negative consequences.

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Why You Should Get Involved
with Palm Done Right

Palm can be grown for good, bringing benefits to:

  • Our planet, due to palm oil’s land efficiency.
  • Local communities, due to the economic development oil palm production creates.
  • Our market, due to palm oil’s versatility and functionality as an ingredient, lifting product quality and performance.

Together, we can influence change for:

  • Manufacturers that are still using conflict palm oil for their products.
  • Retailers that are still listing products that contain conflict palm oil.
  • Brokers and distributors that are still supplying their customers with products that contain conflict palm oil.
  • Shoppers that have the power to vote with their dollar.

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