I’m a compulsive label-reader. When I retired and started doing more chores around the house, I started reading the labels on the stuff in our laundry room. I’ll admit, I didn’t know what most of those ingredients were, so I Googled them. I was shocked at what I learned! Sulfates, for example, are made from petroleum. Then I started reading labels in the laundry aisle at the supermarket. Even the “environmentally friendly” and “free and clear” products still have lots of chemicals that I don’t want in my clothes or in the environment. So I decided to make my own, and PureClean Essentials Pure Laundry Soap Flakes are the result. No sulfates, no parabens, no phthalates, just soap made from pure, organic, sustainable vegetable oils.